16 contributions by Kazuki Ohta
GEO vs SEO: What Changes for AI Search
GEO vs SEO compared: goals, ranking signals, metrics, and timescales. What stays the same, what changes for AI answers, and why you need both in 2026.
llms.txt: A Practical Implementation Guide
What llms.txt is, the exact file format, an example, and how to create one — manually or auto-generated at build — plus an honest look at whether it works.
AI Brand Monitoring
AI brand monitoring is the ongoing practice of tracking what AI assistants say about your brand — its mentions, sentiment, accuracy, and hallucinated claims.
AI Campaign Optimization: Definition & Guide
AI campaign optimization uses agents to continuously tune live campaign budget, creative, audience, and timing — replacing periodic manual A/B tests.
AI Search Visibility
AI search visibility is how often and how favorably a brand appears in AI-generated answers — its mentions, citations, sentiment, and factual accuracy.
What Is AEO? Answer Engine Optimization Defined
AEO stands for answer engine optimization: structuring content so AI assistants, featured snippets, and voice search return it as the direct answer.
What Is LLM Marketing? Definition & Uses
LLM marketing uses large language models to generate copy, personalize messages, power chat, and analyze customer data — grounded in unified CDP profiles.
What Is LLM SEO? How LLMs Find & Cite Content
LLM SEO makes content discoverable and citable by large language models — covering training data vs. live retrieval, llms.txt, schema, and entity consistency.
What Is Share of Model? The AI Visibility Metric
Share of model is the percentage of AI assistant answers in a category that mention or recommend your brand — share of voice for the AI era. How to measure it.
What Is Databricks CustomerLake? Agentic CDP Explained
Databricks CustomerLake is an Agentic CDP built on the lakehouse. How this Databricks CDP compares to existing CDPs across identity and activation.
Customer Intelligence Loop
The Customer Intelligence Loop is a five-stage cycle — Collect, Unify, Understand, Decide, Engage — where engagement outcomes feed back continuously.
Customer Data Platform (CDP) Software: 6 Best Vendors (2026)
Compare the 6 leading customer data platform (CDP) vendors on pricing, AI capabilities, native execution, and industry fit — plus 3 notable alternatives.
Agentic CDP
An agentic CDP is a third-generation customer data platform where AI agents are the primary users, accessing data via MCP, API, CLI, and pre-built skills.
Composable CDP: Definition, Architecture & How It Works
Composable CDP definition: runs on your data warehouse (Snowflake, BigQuery) without copying data. Architecture, pros and cons, vs packaged and agentic CDP.
What Is a Customer Data Platform? CDP Guide [2026]
What is a customer data platform (CDP)? Learn how customer data platforms unify profiles, enable AI activation, and how to choose the right CDP for your needs.
Top CDP Benefits That Drive Enterprise ROI [2026]
Top CDP benefits explained: higher revenue through conversion optimization, better ROAS from smarter ad spend, and reduced compliance risk under GDPR and CCPA.