Customer Data Perspectives, Ep. 1: David Raab, The CDP Institute
Host Isaac Sacolick sits down with David Raab, CDP Institute, to discuss the past, present and future of the CDP. Watch or listen now.
CDP Podcasts Presents: Customer Data Perspectives
How companies manage, analyze and execute on customer data is critical to deliver great customer experiences and drive business growth. In this podcast, we sit down with some of today’s biggest data and marketing leaders to discuss the latest trends in data management and how companies are transforming their businesses to succeed in a digital world. If you’ve ever contemplated the difference between a CDP or a CRM, are figuring out the right way to get the best insights, or want to use data to create great marketing for your customers, this podcast is for you.
Check out our recent episodes below, and subscribe on Spotify, Apple Podcasts, YouTube, or wherever you tune in to your favorite shows to stay up-to-date with our latest episodes.
Customer Data Perspectives, Ep. 2: Dale Tuck, Primerica
Host Isaac Sacolick speaks with Dale Tuck, CITO, Primerica, on how leaders can unlock value from their customer data systems.
Customer Data Perspectives, Ep. 3: Anthony Manson, WebMD Medscape
Customer Data Perspectives host Isaac Sacolick chats with Anthony Manson, CDO, WebMD Medscape, on digital transformation in life sciences.
Customer Data Perspectives, Ep. 4: Scott Brinker, Chiefmartec
Scott Brinker, Chiefmartec, on the MarTech landscape, integrations, and how marketing and IT leaders can make sense of the tech stack.
Customer Data Perspectives, Ep. 5: Kim Davis, MarTech
Kim Davis, editorial director, MarTech, discusses marketing activations, attribution, and what companies need to consider before implementing a CDP.
Customer Data Perspectives, Ep. 6: Allison Schiff, AdExchanger
Allison Schiff, AdExchanger, on the problem with tech jargon, MarTech and AdTech trends, and data privacy regulations.
Customer Data Perspectives, Ep. 7: Paul Roetzer, Marketing AI Institute
Paul Roetzer, founder & CEO of the Marketing AI Institute, shares his perspectives on the future of artificial intelligence in marketing.
Customer Data Perspectives, Ep. 8 – Ted Rubin, Social Marketing Strategist
Ted Rubin, social marketing strategist, shares his thoughts on customer experience and creating retail relevancy.