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CDP RFP Template

Download this complimentary CDP RFP template to kickstart your customer data platform vendor evaluation and selection with efficiency.

Consumer Perspectives on AI in Marketing and Customer Service ReportTo achieve immediate value and long-term business transformation, you need to select a customer data platform that is built to scale with your data needs. That’s why it’s critical to make sure the vendors you are evaluating have the right experience for your industry, and that their platform is right for your distinct applications and business needs.

Our complimentary CDP RFP template can aid your search. It includes more than 350 questions across different CDP evaluation categories, including:

  • Evaluating a vendor’s track record, and potential for growth
  • Understanding technology and implementation expertise
  • Assessing key capabilities, including data management, identity resolution, AI/ML, analytics, reporting, segmentation, activation, and more
  • Understanding data privacy, governance, consent, and security capabilities

Fill out the form to receive your copy of our CDP RFP template now.