The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024 Read the report
Deepen Your Understanding Of CDP Solutions
By using a CDP powered by AI/ML, brands can automate data cleansing, refine their data quality strategy, and implement preventative measures to ensure their data is clean and accurate
Forward-looking businesses are deploying CDPs to achieve enterprise-wide data democratization, enabling AI to be leveraged across the business.
Artificial intelligence and machine learning are turning personalization at scale into a reality.
There is an open secret to getting value from AI – and that’s getting the right data to inform it. Here’s how a a CDP can help.
Coming to Las Vegas is the 2nd annual global summit for the CDP industry, CDP World. Register now for free!
Discover how AI, machine learning, and big data are revolutionizing procurement, optimizing supplier relationships, and driving overall business success.
Discover how marketers can use AI-powered insights from their customer data platform to elevate their marketing efforts.
AI is one of the most talked about technologies in marketing. Here are five AI use cases for marketers, and how they can be used to improve marketing efforts.
Paul Roetzer, Marketing AI Institute, shares his outlook on the future of artificial intelligence in this episode of “Customer Data Perspectives” from CDP.com.
Next-best action is a technique that uses data-driven insights to predict the next action brands should take with a consumer to optimize experiences.
Artificial intelligence (AI) is transforming marketing and customer experience in new an innovative ways. We asked marketing leaders to share their perspectives.
People are open to AI’s growing role in marketing. But what industries are getting it right, and how can brands improve the customer experience? See the data.