CDP WORLD | LAS VEGAS | OCT 24-25 LEARN MORE
Deepen Your Understanding Of CDP Solutions
What are the different types of innovators out there, and how can organizations build an innovation team dedicated to new tech, data, and customer experience?
Marketers can use customer journey orchestration to align physical and digital touch points, and improve customer loyalty, retention, return on ad spend, and the overall customer experience.
New research from Capterra reveals how IT teams are embracing the low-code/no-code development trend – and the challenges they face to get there.
This year, we’ll see marketing strategies and MarTech solutions evolve. Experts weigh in on what they think will define the top marketing trends for 2023.
Customer data platforms help marketers improve customer segmentation by providing a more comprehensive, data-driven view of audience needs or preferences.
Learn about how to improve your marketing ad spend with a customer data platform through audience suppression, retargeting and smart segmentation strategies.
Learn some of the “hidden” ways businesses benefit from a CDP, from digital transformation, to more productive and efficient teams, and new revenue streams.
When integrated with a CDP, data visualization tools can help marketers easily transform customer insights into different data formats.
Understand the metrics and KPIs that data and IT teams can use to measure the ROI of their customer data platform (CDP) initiatives.
Understanding your organization’s level of digital maturity can help identify and prioritize the right CDP use cases for your digital transformation journey.
Want to learn more about marketing technology? Check out these martech conferences now to plan your 2023. Summaries and dates are included.
How can marketers quantify the added value that a customer data platform brings to marketing efforts, and across the business?