The Forrester Wave™: Customer Data Platforms For B2C, Q3 2024 Read the report
Deepen Your Understanding Of CDP Solutions
What does the future of MarTech hold? Kris Hughes, Zanate Ventures, explores the promise of no-code marketing software, and how it’s transforming the industry.
What emerging technologies live up to their hype? We take a look at some of today’s biggest MarTech trends, like Web3, AI automation and the rise of DevOps.
Low-code/no-code development helps make marketing efforts more efficient without reliance on IT. Learn how a CDP can help data teams manage these platforms.
A digital experience platform (DXP) allows businesses to manage and improve the omnichannel digital experience. Learn how they work alongside CDPs.
CDP.com helps you understand how and where a CDP can integrate in your MarTech stack to provide maximum value.
Scott Brinker breaks down how to help marketers with integrations, surprises in this year’s marketing tech landscape, and how marketing leaders are adapting their strategies.
A CDP vs. a data warehouse: It’s an easy question to ask if you’re looking to choose the right technology for your organization. Here’s what you need to know.
The battle of CDP vs. DMP doesn’t end with a business using one or the other. Learn how CDPs and DMPs can work together to increase value for your business.
On May 3, 2022, technical marketers across the globe celebrated International MarTech Day (#MarTechDay), a new day of appreciation for all the unsung heroes of the MarTech industry.
Centralized customer data is the key ingredient for memorable customer experiences, regulatory and privacy compliance, and fuel for innovation for asset managers.
The CDP Institute has published its first State of the CDP Industry report for Asia-Pacific (APAC) in 2022, emphasizing the strong pace of growth compared to the rest of the world.