In Asset Management, Marketing & Distribution Win With Unified Data
Learn how data-driven partnerships between marketing and distribution can lead to better business outcomes with a customer data platform.
Author: Marianne Hewitt
Asset Managers Look to CDPs for Better CX, Survey Finds
New research from CDP Institute and SME Forum explores customer experience and customer data platforms in asset management.
How CDPs Achieve Operational Efficiency and Growth for Asset Managers
New research reveals data and operational priorities that are shaping the future of tech in asset management.
Marketing
How Asset Managers Use CDPs to Create the MarTech Stack of the Future
Centralized customer data is the key ingredient for memorable customer experiences, regulatory and privacy compliance, and fuel for innovation for asset managers.